The history of modern Native American Jewelry dates back to the 1800s, but it was not until the 1970s that it became a global fashion trend.
In the 1970s, Hollywood stars and rock stars in the United States started wearing Native American Jewelry, which triggered an unprecedented boom in the fashion world.
In Japan, Native American jewelry became an essential part of the Shibu-Kaji (Shibuya Casual Style) style in the late 1980s~90s. During this time, Goro's, a jewelry brand by Goro Takahashi who trained under the tutelage of Native American artisans, became famous and continues to gain enormous popularity in Asia.
